Digital Marketing that Drives Results - Offices in Bristol & London
The PPC Account Conversion Rate increased by +48%
Lowered Cost of PPC by -13.69%, whilst seeing a dramatic increase in interest & conversions
+113% in Leads & Interest from the active PPC campaigns
Upon taking over the existing Google Ads account, we identified and addressed inefficiencies where budgets were misallocated, while recognising the need for revamped campaigns to accurately reach target audiences. By strategically adjusting factors, ad types, and settings, we enabled the school to make substantial progress.
By refining campaign targeting, optimising ad copy, and employing advanced bidding strategies, we significantly enhanced the efficiency and effectiveness of their PPC efforts.
By working on the Google Ads account closely with the client, they saw an impressive incline in Google Ads Conversion Rate of +48% on what they already had in 2021. Targeted campaigns were created to target those showing interest in the school and area via Text & Display Ads.Â
SEO wasn’t currently being carried out on the website when approached in 2021. They needed to be put on the map in terms of rankings for the school – locally in Farnham and the wider area – Surrey.
We executed a targeted SEO campaign focusing on both on-page and off-page elements. Shifting our efforts to SEO, we successfully expanded the school’s visibility, trebling the number of key phrases they ranked for since this time in 2021.
Ongoing SEO campaigns ensure that your school is found for key phrases prospective pupils and parents are searching for when looking for schools. We are happily still working with Edgeborough in 2025.
Reviewing the conversion funnel on the website, we put forward ideas to the client and executed them to ensure all prospective families have the best chance of showing interest from the website. Whether that’s sign up for Open Mornings, pupil registrations or booking a private tour.
Our data-driven enhancements to the website’s customer journey underscored a focus on boosting conversions.
Through these changes, the user experience was vastly improved, facilitating higher engagement and conversion rates for the school.
Impressed by our impactful digital marketing efforts, Edgeborough School extended our collaboration to include a minor makeover of their existing website. This further partnership aimed to enhance their online presence and align with their newly optimised marketing strategy.
For Edgeborough School, we developed a new website by building upon their existing platform – enhancing functionality and user experience. This redesign aimed to modernise the visual appeal and effectively support their educational mission online.
Our best-in-class digital marketing agency impresses customers with impactful results and wows them with stellar customer service.
Choose Kore Dev as your digital marketing agency and propel your business to new heights and highest revenue.
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